Description of Course
AIC Campus in partnership with the IPAC School of Management, France offers the Sri Lanka’s only 1 Year European BBA Top-up Degree in International Business Studies with Marketing right here in Sri Lanka for suitably qualified students.
The one-year program, opens to the students with at least 2 years of higher education, is differentiate itself by the strong link it offers to professional life with lecturers who are professionals and specialists in their field.
Students who successfully complete the 1-year IPAC BBA Top-up degree will receive the transcript and the degree certificate directly from IPAC School of Management, France.
Entry Requirements
- The IPAC BBA Top-up degree program is exclusively designed for students who have already completed a business qualification equivalent to a minimum of 2 years of Baccalaureate/Level 5 (HND, SLIM, CIM, IPM, IBSL or part qualification in CIMA, ICASL and ACCA) or any course of study leading to at least 120 ECTS credits.
Course Content
• Strategic marketing
• Market studies
• International development
• International communication strategy
• Customer relationship management
• International negotiation
• International distribution
• Sales force management
• Professional communication
• Management of people and organizations
• Budgetary control
• Tools for financial administration
• Financial planning
• International legal framework
